Araoluwa

Digital Marketing for the African Startup

Digital marketing for an African founder includes all digital and internet-enabled touch points that your business will be represented and will be interacted with in the digital space this is usually done via the internet. Digital marketing at times can be referred to as online marketing because of the use of the Internet of Things. …

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6 Platforms to kick-start your Digital Marketing career

Startup Growth / By Araoluwa

A Career in digital marketing, unlike other traditional careers, isn’t a straight path with clearly defined milestones. This is because of the nature of the Digital landscape and the internet of things, that digital marketers rely on. A marketer learning the basics of marketing and product positioning must learn how each digital platform works …

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